Paola had wanted a bigger diamond ring for twenty years. When we finally visited a jeweller in Australia, we were quoted $6,570 for a 2ct oval lab-grown diamond in 18k yellow gold. The same product — lab-grown, IGI certified — that we could source directly for a fraction of that price.
The difference wasn't quality. It was the showroom. The lease. The staff. The margin stacked on top of margin because nobody had built a better way to buy.
So we built it.
Paola's ring — a 3ct oval, E/VVS2, 18k yellow gold — is the ring that started Paola & Co. The same quality, the same certification, at a price that finally makes sense.